Attitudes: Effect on Subsequent, Attitude,
Effort, and Achievement Master of Science - 1972, Iowa State University
- Major: Education (Instructional Media) Bachelor of Science - 1967,
Iowa State University - Major: History, Government, and Philosophy
B) Professional Positions
Program Professor, Instructional Technology and Distance Education Nova
Southeastern University, Sept 1, 1998
Professor of Curriculum and Instruction Iowa State University - September
1, 1982 - 1998
Chief Executive Officer - Technology Research and Evaluation - Systems,
1996 - present
And Associate of RTS & Associates, Inc.
Associate Director - Research Institute for Studies in Education, 1991-1996
Captain, U.S. Marine Corps, 1968-72 Communication Specialist.
Caseworker, New York City Department of Social Services, 1968.
GRANTS
A) Funded by outside agencies Principal Investigator
1997-1998
1. Iowa Distance Education Alliance - Teacher Education Alliance. Principal
Investigator-Michael Simonson Funded by the US Department of Education
1997-1998 - $100,000
2. Iowa Distance Education Alliance - Evaluation Principal Investigator
- Michael Simonson Funded by the US Department of Education 1997-1998
- $260,000
3. Technical Support to the University of Osteopathic Medicine Principal
Investigator-Michael Simonson
Funded by the University of Osteopathic Medicine - $16,800
4. IowaAccess: Evaluation of WEB Training of Public Employees Principal
Investigator-Michael Simonson
Funded by the Iowa Department of Education 1997-1998 - $11,600
5. US West Teacher/Technology Project Principal Investigator - Michael
Simonson
Funded by the US West Foundation 1997-98 - $20,000
6. Women in Science/Engineering Principal Investigator-Michael Simonson
Funded by NSF - $10,000 1996-1997
1. Teacher Education Alliance/Evaluation of the Iowa Distance Education
Alliance Principal Investigator-Michael Simonson Funded by the U.S. Department
of Education 1996-1997 - $186,000
2. The DaVinci Project: Multimedia for Art and Chemistry Principal Investigator
- Michael Simonson Funded by the US West Foundation 1995-97 - $312,000
1995-1996
1. Teacher Education Alliance: Distance Education in Iowa-U.S. Department
of Education - Star Schools Program Principal Investigator-Michael Simonson-1995-96
- $100,000 Principal Investigator - Michael Simonson - Evaluation
1995-96 - $75,000
2. MTM Project Evaluation - ISU/DMACC Principal Investigator - Michael
Simonson
Funded by US Department of Education - $32,000 - 1995-96
3. Cost Analysis of Distance Education - Dissemination Project Principal
Investigator - Michael Simonson Funded by the Iowa FINE Foundation 1995-96
- $1000
4. Technical Assistance to the Gilbert Schools. Principal Investigator
- Michael Simonson Funded by Gilbert Schools -
1995-96 - $8,500
5. VISION 2020 - Evaluation of W.K. Kellogg Foundation Grant Principal
Investigator - Michael Simonson
Funded by the W.K. Kellogg Foundation 1996 - $10,000.
1994 and Previously
1. The Teacher Education Alliance (TEA) Principal Investigator - Michael
Simonson. Funded by the US Department of Education's Star Schools Program-1992-93
- $674,000 + $49,680 + $3698.
2. Teacher Education Alliance Principal Investigator-Michael Simonson
1993-4 - $883,717 for the TEA.
3. Technical Assistance to the Iowa Methodist Medical Center Telemedicine
Project.Principal Investigator: Michael Simonson1994 - $9453.67.
4. Technical Assistance to the Surface Warfare Officers School: Audiovisual
Systems - Newport, RI Principal Investigator - Michael Simonson. Funded
by Oak Ridge Associated Universities, Inc.
Contract# - DE - AC05 - 760R00033
Phase I: $50,836 - March - October, 1988
Phase II: $29,000 - 1989 - (continue work with SWOS)
Phase III: $32,000 - 1990 - (continue work with SWOS)
Phase IV: $4,900 - 1991 - (develop computer based lesson on the Navy Threat
Matrix)
Phase V: $19,200 - 1992 - (complete the Threat Matrix Lesson)
5. Cost Effectiveness and Distance Education in Iowa. Principal Investigator
- Michael Simonson.
Funded by the Iowa FINE foundation. Amount Funded = $8240.
6. Review of the Research: Instructional Technology. Principal Investigator
- Michael Simonson.
Funded by the Iowa FINE Foundation. Amount Funded for 1990-91 = $2000.
7. Telecommunications Network. Principal Investigator - Michael Simonson.
Funded by the Iowa Department of Natural Resources. Amount Funded for
1990-91 = $1800.Co-Principal Investigator
1. Iowa Chemistry Education Alliance - A Mentorship Co-Principal InvestigatorFunded
by the US Department of Education - $86,000
2. Iowa Chemistry Education Alliance Co-Principal Investigator-Michael
SimonsonFunded by the US Department of Education - 1996-97 - $178,000.
3. Instructional Television Training for Turkish Television Specialists
Co-Principal Investigator-Michael Simonson Funded by Ohio State University
- 1995-96 - $5,800
4. National K-12 Resource Center Co-Principal Investigator-Michael Simonson.US
Department of Education $1,216,047 for 1994-1996.
5. Telecommunications in Iowa. Co-Principal Investigator-Michael Simonson.
Funded by the Iowa Department of Natural Resources. Amount Funded - $32,400
- 1989-90.
6. Development of Zimbabwean Secondary School Teachers. Co-Principal Investigator
- Michael Simonson Funding Agency - U.S. Information Agency Funded Amount-$135,576.
University of Zimbabwe, Harare-January, 1989.
B) University Grants
- Funded
1. Instructional Design Assistance to the Agronomy Department Development
of a Master of Science in Agronomy - $60,000/year. 1997. Michael Simonson,
Principal Investigator.
2. Development of a Videodisk and Bar-Code Index on Instructional Technology.Instructional
Development Grant - Michael Simonson.Amount Funded - $842.
3. High School Courses Delivered By Satellite Communications Amount -
$300; Source - Research Incentive Funds
4. Courses Delivered by Satellite Communications Amount-$400; Source -
Research Incentive Grant
5. Courses Delivered by Satellite Communications Amount - $600; Sources
- Research Institute for Studies in Education (RISE) Graduate College
6. Subliminal Persuasion - Use of Subliminal Messages in VideotapesAmount
- $1250
7. Development of a Standardized Test for Computer Literacy and Computer
Anxiety Index Amount - $140 Source - ISU Research Foundation - Profits
- To date approximately $6000
RESEARCH and PUBLICATION
A) Refereed Journal Publications
1. Simonson, M. & Schlosser, C. (1999). Theory and distance education:
A new discussion. American Journal of Distance Education, 13(1), 60-75.
2. Simonson, M. (1997). Evaluating teaching and learning at a distance.
Teaching At A Distance. San Francisco, CA: Jossey-Bass, No. 71, 87-94.
3. Simonson, M. (1997). Distance Education: Theories for the future. Contemporary
Education.
4. Maurer, M. and Simonson, M. (1993-94). Computer Anxiety. Journal of
Research on Computers in Education, 26(2), 205-219.
5. Frey, D. and Simonson, M. (1993). Assessment of cognitive style to
examine students' use of hypermedia within historic costume lessons. American
Home Economics Journal, 21 (4), 331-340.
6. Treimer, M. and Simonson, M. (1988). Subliminal messages, persuasion,
and behavior change. Journal of Social Psychology, 128(4), 563-565.
7. Simonson, M.R., et.al. (1987) . Four studies dealing with mediated
messages, attitudes and learning styles. Educational Communications and
Technology Journal, 35(1), 31-34.
8. Simonson, M.R., et.al. (1987). Development of a standardized test of
computer literacy and computer anxiety index. Journal of Educational Computing
Research, 3(2), 231-247.
9. Simonson, M.R. (1980). Media and attitudes: An annotated bibliography
of selected research - Part II. Educational Communication and Technology:
A Journal of Theory,Research and Development, 28(1), 47 -61.
10. Simonson, M.R. Thies, P. and Burch, G. (1979). Media and attitudes:
a bibliography. Part 1 - Articles published in AV Communication Review.
Educational Communication and Technology: A Journal of Theory, Research
and Development, 27(3), 217-236.
11. Simonson, M.R. (1979). Designing instruction for attitudinal outcomes.
Journal of Instructional Development, 2(3), 15-19.
12. Simonson, M.R. (1977). Attitude change and achievement: Dissonance
theory in education. Journal of Educational Research, 70(3), 163-169.
13. Clegg, J. and Simonson, M.R. (1975). A review of educational media
research: The sex variable. AV Communication Review, 23(4), 427-431. B.
Refereed Book Chapters and Monographs
1. Simonson, M. (in press). (in Weiss, R). Making decisions about the
extent of the use of electronic technology in on-line classrooms. Principles
of Effective Teaching in On-line Classrooms. Jossey-Bass.
2. Simonson, M., and Maushak, N. (1996). (in Jonassen, D.). Instructional
technology and attitude change. Handbook of Research on Educational Communications
and Technology. New York, NY: Scholastic Press.
3. Simonson, M. (1995). (in Anglin, G.). Instructional technology and
attitude change. Instructional Technology: Past, Present, & Future,
2nd Ed. New York, NY: Bowker.
4. Simonson, M. & Maushak, N. (1995). (in McLellan, Ed.). Situated
learning, instructional technology, and attitude change. Perspectives
on Situated Learning. Englewood Cliffs, NJ: Educational Technology Publications.
5. Hanson, D., Maushak, N., Schlosser, C., Anderson, M. & Simonson,
M. (1997). Distance Education: Review of the Literature. 2nd Ed. Washington,
D.C.: Association for Educational Communications and Technology. (1st
edition, 1994)
6. Thompson, A., Simonson, M., & Hargrave, C. (1996). Educational
Technology: Review of the Literature, 2nd Edition. Washington, D.C.: Association
for Educational Communications and Technology. (1st edition, 1992)
C. Refereed Convention
Paper Presentations
1. Simonson, M. & Smaldino, S. (1999). Effective Strategies for Distance
Teaching. Paper at the Annual Convention of the Association for Educational
Communications and Technology, Houston, TX.
2. Simonson, M & Schlosser, C. (1999). Equivalency Theory: An Emerging
Theory of Distance Education. Paper presented at the Annual Convention
of the Association for Educational Communications and Technology, Houston,
TX.
3. Simonson, M. & Schlosser, C. (1998). Theory and Distance Education
(Invited Presentation). Symposium Proceedings, 48-57. Turkiye Second International
Distance Education Symposium, Ankara, Turkey.
4. Simonson, M. & Smaldino, S. (1998) Effective Practices for Distance
Education. paper at the Annual Convention of the Association for Educational
Communications and Technology, St. Louis, MO.
5. Simonson, M. & Schlosser, C. (1997). The DaVinci Project: Multimedia
for Art and Chemistry. Association for Educational Communications and
Technology, Albuquerque, NM.
6. Simonson, M. (1996). Distance Education: Trends and Redefinition. Frontiers
in Education Conference. Salt Lake City, UT. November, 1996. (Invited
Presentation). Proceedings,
7. Simonson, M. (1996). Reinventing Distance Education for Higher Education.
IDLCON - Conference of the U.S. Distance Learning Association. Washington,
DC. (Invited Presentation). Proceedings, 9-11.
8. Simonson, M. & Schlosser, C. (1996). Foundations and Applications
of Distance Education. Paper at the Annual Convention of the Association
for Educational Communications and Technology, Indianapolis, IN.
9. Simonson, M. (1994). Distance Education in Iowa: A Plan for Research.
Paper presented at the annual Convention of the Association for Educational
Communications and Technology, Nashville, TN. Proceedings, 825-831.
10. Simonson, M. & Smaldino, S. (1993). The Iowa Distance Education
Alliance. Paper at the International Convention for Distance Education,
Portland, OR. Proceedings, 41-45.
11. Simonson, M.R. & Jones J. (1993). Distance Education: A Cost Analysis.
Paper presented at the 1993 Convention of the Association Educational
Communications and Technology, New Orleans, LA. Proceedings, 441-493.
12. Simonson, M. and Kelly, R. (1992). The Threat Matrix: A Hypermedia
Lesson
13. That Teaches Facts About the Naval Forces of the World. Third Annual
Airborne Weapons Technology Review and Training Exposition. San Diego,
CA. Proceedings, 113-125.
14. Kelly, R. and Simonson, M. The Threat Matrix: Design and Evaluation
of a LinkWay Lesson. Research paper presented for the Research and Theory
Division of the Association for Educational Communications and Technology,
Anaheim, CA. January, 1990.
15. Frey, D. and Simonson, M.R. A Hypermedia Lesson on 1875-1885 Costume:
Cognitive Style, Perceptual Modes, Computer Anxiety, Attitude, and Achievement.
Research paper presented for the Research and Theory Division of the Association
for Educational Communications and Technology, Anaheim, CA. January, 1990,
Proceedings, 239-250.
16. Simonson, M.R. Instructional Development and Classroom Technology:
A Plan for Prototype Classrooms at the Navy's Surface Warfare Officer's
School. Research paper presented for the Research and Theory Division
of the Association for Educational Communications and Technology, Anaheim,
CA. January, 1990. Proceedings, 565-596.
17. Zvacek, S. and Simonson, M.R. The Role and Status of Distance Education
in the Teacher Education Programs of Zimbabwe. Research papers presented
for the Research and Theory Division of the Association for Educational
Communications and Technology, Anaheim, CA. January, 1990, Proceedings,
725-734.
18. Simonson, M.R., et.al. Satellite Communication and High School Education.
Research paper presented for the Research and Theory Division of the Association
for Educational Communications and Technology, Dallas, TX, February, 1989.
Proceedings, 1989, 483-514.
19. Dimond, P. and Simonson, M.R. Film Makers and Persuasive Films: A
Replication Study to Determine How Persuasive Films are Produced. Research
paper presented for the Media Design and Production Division of the Association
for Education Communications and Technology (AECT) in New Orleans, LA.
January, 1988. Proceedings, 199-212. (ED295621)
20. Simonson, M.R., et.al. "Mere Vehicles". . . What the Research
Says By Those Who Are Doing the Saying. Research paper presented for the
Research and Theory Division of the Association for Educational Communications
and Technology (AECT) in Atlanta, GA. February, 1987. Proceedings, 1-48.
(ED285518)
21. Treimer, M. and Simonson, M. Old Wine in New Bottles: Subliminal Messages
in Instructional Media. Research paper presented for the Research and
Theory Division of the Association for Educational Communications and
Technology in Las Vegas, NV. January, 1986. Proceedings, 763-781. (ED
26775)
22. Simonson, M.R. Persuasion: Five Studies on the Relationships Between
Media, Attitude Change, and Learning Style. Research paper presented for
the Research and Theory Division of the Association for Educational Communications
and Technology in Anaheim, CA in January, 1985. Proceedings, 750-782.
(ED256301)
23. Simonson, M.R. and Dimond, T. Publications of the Profession. Research
paper presented for the Research and Theory Division of the Association
for Education Communications and Technology in Dallas, Texas in January,
1984 Proceedings, 118-126. (ED 243411)
24. Maurer, M. and Simonson, M. Development and Validation of a Measure
of Computer Anxiety. Research paper presented for the Research and Theory
for Educational Communication and Technology in Dallas, Texas, in January,
1984. Proceedings, 318-330. (ED 24311)
25. Berry, T. and Simonson, M. Fear and Persuasion: Relationship Between
Fear, Messages, Fear Alleviation Messages and Attitude Change. Research
paper presented for the Research Theory Division of the Association for
Educational Communication and Technology in New Orleans, LA in January,
1983. Proceedings, 58-73. (ED 231377)
26. Kloock, T.; Simonson, M.; and Cook, S. Instructional media, attitude
change and field dependence. and
27. Simonson, M.R. Status of research on the impact of mediated instruction
on the formation and change of attitudes. Research paper presentations
for the Research and Theory Division of the Association for Educational
Communication and Technology at their annual convention in Dallas, TX,
May, 1982. Proceedings, 439-452; 561-580.
28. Rohner, D. and Simonson, M. Development of an index of computer anxiety.
Research paper presentation for the Research and Theory Division of AECT
in Philadelphia, PA, April, 1981. Proceedings, 1981, 549-585. (ED 207487)
29. Simonson, M.R. Persuasive films: techniques used to change attitude.
Research paper presentation for the Research and Theory Division of AECT
in Philadelphia, PA, April, 1981. Proceedings, 586-610. (ED 207487)
30. Simonson, M.R. Instructional media, attitude formation and change:
a critical review of the literature. Research paper presentation for the
Research and Theory Division of AECT in Denver, CO, April 1980. Proceedings,
473-526. (ED194061)
31. Simonson, M.R. Measuring attitudes and instructional development:
Why and how. Research paper presentation for the Research and Theory Division
of AECT in New Orleans, LA, 1979. Proceedings, 521-542. (ED 171329)
32. Burch, G. and Simonson, M. Evaluating students in a media course:
pass/fail versus point scoring. Research paper presentation for the Research
and Theory Division of AECT in Kansas City, MO, April 17-21, 1978.
33. Simonson, M.R. and Bullard J. Influence of student expectations and
student sex on predicting academic success. Resources in Education, ED
114049. Presented at the 1978 Midwest Area Educational Research Association
Convention in Chicago, IL.
34. Simonson, M.R. and Burch, G. Media influence on affective learning:
A review of the literature. Research presentation for the Research and
Theory Division at the annual convention of AECT, Miami Beach, Florida
April 25-29, 1977.
35. Simonson, M.R. Videotaped commitment: Influence on subsequent student
attitude and achievement. Research presentation for the Research and Theory
Division at the AECT Convention, Anaheim, CA May, 1975.
D) Additional Recent
National Presentations
1. Simonson, M. (1994). Research and Distance Education: What We Know.
Education Writers of America Conference. Kansas City, KS.
2. Zvacek, S., & Simonson, M. (1994). A systems approach to evaluating
distance education. The Third International Symposium on Telecommunications
in Education. Albuquerque, NM. Proceedings, 338-343
3. Zvacek, S., & Simonson, M. (1994). Systematically designed evaluation
of distance education. Annual Conference on Distance Education, Madison,
WI.
4. Simonson, M., Rieck, D. & Kent, A. (1990). Consulting: The US Navy
and Iowa State University. Convention of the Consortium of College and
University Media Centers. Minneapolis, MN. - Invited Presentation.
5. Smaldino, S. & Simonson, M. (1989). Computer Literacy in the Middle
School. Midwest Regional Middle Level Educators' Conference. Minneapolis,
MN.
E) National Level Journal
Publications
1. Simonson, M. (in press), Equivalency theory and distance education,
Tech Trends.
2. Simonson, M. (in press), Everyone wants to. Tech Trends.
3. Simonson, M. & Schlosser, C. (1998). The DaVinci project: Multimedia
for art and chemistry. Tech Trends, 43(3), 19-22.
4. Simonson, M. (1995). Distance education revisited. Tech Trends, 40(5),
2.
5. Simonson, M. & Schlosser, C. (1995). More than fiber: Distance
education in Iowa. Tech Trends, 40(3), 13-15.
6. Simonson, M. (1995). Does anyone really want to learn at a distance.
Tech Trends, 40(5), 12.
7. Simonson, M. (1994). Two-way interactive distance education: Iowa's
Star Schools Project. Educational IRM Quarterly, 3(2), 10-13.
8. Simonson, M. Sweeney, J. and Kemis, J. (1993). The Iowa Distance Education
Alliance: A Star Schools Project. Tech Trends. 38(1).
9. Kelly, R. & Simonson, M. (1990). The threat matrix: A hypermedia
development project. Journal of Hypermedia and Multimedia Studies, Summer,
18-19.
10. Simonson, M.R. (1985). Persuasive films: A study of techniques used
to change attitudes. Journal of Teaching and Learning Technologies, 1(2).
11. Simonson, M.R. (1984). Media and persuasive messages. Instructional
Innovator, 29(2), 23-24, 48.
12. Simonson, M.R. (1983). Designing instructional media for attitudinal
outcomes. In J. Wilson (Ed.), Materials for teaching Adults: Selection,
Development and Use. San Francisco: Jossey-Bass, Inc.
13. Simonson, M.R. (1979). Attitude measurement: Why and how. Educational
Technology, 19, 34-38.
14. Simonson, M.R. (1978). Liking and learning to hand-in-hand. Audiovisual
Instruction, 23(3), 18-20.
15. Simonson, M.R. (1977). Global awareness: a curriculum guide for world
study. NASSP Bulletin, 61(411), 75-79.
16. Simonson, M.R. and Peterson, D. (1976). Global awareness: A media
an education competency. Audiovisual Instruction, 21(2), 5-7.
17. Simonson, M.R.; Poncelow, C.; and McLure, J. (1976). Attitudes toward
decision making for instructional development. Educational Technology,
16(1), 51-53.
18. Volker, R.P. and Simonson, M.R. (1975). Programmed videocassettes
for self-instruction in media. Audiovisual Instruction, 20(9), 49-51.
19. Volker, R.P. and Simonson, M.R. (1974). Individualizing a workshop
on individualizing instruction. Audiovisual Instruction, 19(5), 19-22.
20. Simonson, M.R. and Volker, R.P. (1974) Public school media practicum
teacher education undergraduates. Audiovisual Instruction, 19(1), 14-17.
F) National Level Published
Columns, Short Articles, and Regional Papers
1. Simonson, M. (1996). Does anyone really want to learn at a distance?
Thread, January, 6-7.
2. Simonson, M.R. (1978). Autotutorial instruction: a summary of the research.
Research and Theory Column in Audiovisual Instruction, 23(7), 53-54.
3. Peterson, D. and Simonson, M. (1976). The culture kit. Audiovisual
Instruction, 21(7), 33-34.
4. Simonson, M.R. (ed.) Global awareness in the curriculum. Research Institute
for Studies in Education, College of Education, Iowa State University.
Volume II (1), 1976.
5. Simonson, M.R. A media practicum for education undergraduates, on May
7-11, 1975 at the 1975 International Conference on Visual Literacy in
Portland, Oregon. ED 112821.
6. Simonson, M.R. and Volker, R.P. (1975). It's easy to individualize:
the five component learning package. Learning Resources, 2(3), 13-14.
7. Simonson, M.R. (1973). Revive the opaque. Audiovisual Instruction,
8(9), 48.
8. Simonson, M.R. (1973) For more organized film editing. Learning Resources,
18(7), 16.
G) Tests Published
1. Montag, M., Simonson, M.R., and Oviatt, L. (1992). Standardized Test
of Computer Literacy. Ames, Iowa: Iowa State University Research Foundation,
1984. Revised Edition (Version LO) published. (Mental Measurements Yearbook,
10th ed.)
2. Maurer, M., and Simonson, M.R. (1984). Computer Anxiety Index. Ames,
Iowa: Iowa State University Research Foundation. (Mental Measurements
Yearbook, 10th ed.)
H) Textbooks Published
1. Simonson, M. (2000). Teaching and Learning at a Distance: Distance
Education Foundations. Columbus, OH: Prentice-Hall.
2. Simonson, M. & Smaldino, S. (contract signed). Computer Technology
in the Classroom. Columbus, OH: Prentice-Hall.
3. Simonson, M.R. (1997). Educational Computing Foundations, 3rd Edition.
Columbus, OH: Prentice-Hall (Merrill) Publishing Co. (1st Ed. 1990 and
2nd Edition in 1994)
4. Simonson, M.R. and Volker, R.P. (1984). Media Planning and Production.
Columbus, OH: Merrill Publishing Co.
5. Volker, R.P. and Simonson, M.R. (1994). Technology for Teachers, 6th
Ed. Dubuque, IA: Kendall-Hunt.
I) Editorial Responsibilities
1. Editor, Quarterly Review of Distance Education.
2. Guest Editor, Tech Trends, March & April, 1999 issues on distance
education.
3. Guest Editor, Tech Trends, March, 1995 issue on distance education.
4. Editor, Proceedings of Selected Research Paper Presentations at Annual
Conventions of the Association for Educational Communications and Technology,
1979-1999.
5. Editorial Review Board, Journal of Educational Computing Research,
1988-1999.
6. Guest Editor, Instructional Innovator February, 1984. Issue Topic:
Media Research for Media Practitioners.
7. Managing Editor for the Iowa Media Message, the official publication
of the Iowa Educational Media Association (circ. 650 quarterly), 1975-1989.
8. Past Member, Editorial Advisory Board for Audiovisual Instruction Journal.
J) Videos
1. Producer and Script Writer for a series of eleven videos titled Foundations
and Applications of Distance Education, 1997. Distributed by the Association
for Educational Communications and Technology, Washington, DC. Honorable
mention award from the New York Film and Video Festivals, 1995.
2. Producer and Script Writer: Three State Approaches to Distance Education,
funded by the Iowa Department of Education and Iowa Public Television.
3. Producer and Script Writer: Distance Education: A Cost Analysis, funded
by the Iowa FINE Foundation.
K) Monographs
1. Maushak, N., Wright, K. & Simonson, M., (1997). Encyclopedia Distance
Education Research in Iowa: Second Edition. Ames, IA: Technology Research
and Evaluation Group.
2. Simonson, M. (1996). Technology, reform, and fortitude. An Iowa Dialogue
on Issues Surrounding Utilization of Technology in the Schools. Cedar
Falls, IA: Institute for Educational Leadership at the University of Northern
Iowa., 6(1), 163-166.
3. Kemis, M., Sorensen, C., & Simonson, M. (1994). Perceptions of
Educational Quality Following a School Closing. Research Institute for
Studies in Education, Ames, IA. (Award most outstanding research study
of 1994 by the Iowa Educational Research and Evaluation Association).
4. Jones, J., Simonson, M., Kemis, M. and Sorensen, C. (1992). Distance
Education: A Cost Analysis. Des Moines, IA. Iowa FINE Foundation.
L) Book Reviews Published
1. Simonson, M. (1998) (Roblyer, M. 1997. Integrating Educational Technology
Into Teaching). In the Journal of Technology in Teacher Education.
2. Simonson, M.R. and Frederick, J. (Bullough and Beatty). Classroom Applications
of Microcomputers in Educational Technology, May, 1987, 51-51.
3. Simonson, M.R. (Kemp, J. The Instructional Design Process) in Educational
Technology, September 1985, 58.
4. Simonson, M.R. (Wedemeyer, C.A. Learning at the back door: reflections
on non-technical learning in the lifespan). Reviewed in Educational Technology,
1982, 22(5), 43-44.
5. Simonson, M. R. (Wiersma, W. Research Methods in Education, 2nd Ed.)
Reviewed in Research and Theory Division Newsletter of the Association
for Educational Communication and Technology, 1977, 6(3), 5-6.
6. Simonson, M.R. (Meddis, R. Statistical Handbook for Non-Statisticians)
Reviewed in Research and Theory Division of AECT Newsletter, 1976, 5(2),
9-10.
7. Simonson, M.R. (Tenbrink, T.D. Evaluation: A Practical Guide for Teachers)
Reviewed in Research and Theory Division Newsletter, 1975, 4(2), 7-8.
M) Recent State Presentations
1. Schlosser, C. & Simonson, M. (1998). The DaVinci Project: Multimedia
for Art and Chemistry. Iowa Educational Media Association Conference.
Ames, IA
2. Schlosser, C. & Simonson, M. (1998). Distance Education: A Video
Series. Iowa Distance Learning Association Conference. Ames, IA.
3. Simonson, M. & Schlosser, C. (1997). Research on Distance Education.
Iowa Educational Research and Evaluation Association. Cedar Rapids. IA.
- Invited Presentation.
4. Simonson, M. (1997). Distance Education in Teacher Education. Iowa
Distance Learning Association Conference. Ames, IA.
5. Simonson, M. & Schlosser, C. (1996). The DaVinci Project. Conference
of the Iowa Computer Using Educators. Des Moines, IA.
6. Simonson, M. (1996). Distance Education in Iowa. Iowa Distance Learning
Association Conference. Iowa City, IA.
7. Simonson, M. & Schlosser, C. (1995). The DaVinci Project. Iowa
Computer Using Educators. Des Moines, IA
8. Simonson, M. & Schlosser, C.(1995). Foundations and Applications
of Distance Education. Iowa Computer Using Educators Conference. Des Moines,
IA.
9. Simonson, M. (1994). Videos on Distance Education. Iowa Distance Learning
Association Conference. Des Moines, IA.
10. Simonson, M. (1994). Distance Education. Iowa Educational Research
and Evaluation Association, Ames, IA
11. Simonson, M. & Schlosser, C. (1994). Research Results of the Iowa
Distance Education Alliance. Iowa Educational Research and Evaluation
Association.
12. Simonson, M. & Smaldino, S. (1993). The Iowa Distance Education
Alliance: Iowa's Star Schools Project. Iowa Educational Media Association.
Cedar Rapids, Iowa.
N) Commissioned Writing
1. Extended and Continuing Education: Resolving a Mission in Conflict
- A Faculty Perspective. Commissioned by Martin Jischke, President,
Iowa State University, December, 1993.
AWARDS 1. Most Outstanding Contribution
to Research in Distance Learning - 1998 - 3rd Place U.S. Distance Learning
Association, Technology Research and Evaluation Group
2. Innovator's Award - 1998, Iowa Distance Learning Association, Technology
Research and Evaluation Group
3. Excellence in the Field of Educational Research and Evaluation - Evaluation
of the Vision 2020 Project, Iowa Educational Research and Evaluation Association
- 1997 - with Nancy Maushak and Kristen Wright.
4. Hall of Fame. Ames Convention and Visitors Bureau. 1996.
5. Nominee - College of Education - Career Achievement in Research - Iowa
State University. 1995-96.
6. Most Outstanding Contribution to Research in Distance Learning. 1st
Place United States Distance Learning Association. 1995.
7. Excellence in the Field of Educational Research and Evaluation. Iowa
Educational Research and Evaluation Association, 1994 - With Mari Kemis,
Diane Schnelker, and Chris Sorensen.
8. Lamplighter Award. Iowa Educational Media Association - for outstanding
service - 1989.
TEACHING Instructional Systems Design
Instructional Media for Teachers
Foundations of Distance Education
Computer Literacy
Technology in Education
Managing and Evaluating Technology Programs
Research In Instructional Technology
Multicultural, Non-Sexist Education
Instructional Computing
Photography
Instructional Television
Motion Photography
PROFESSIONAL CONTRIBUTIONS
A) Membership and Activities
in Professional Organizations
1. Association for Educational Communication and Technology (AECT)
- Editor, Proceedings of Research and Development Presentations at the
Annual Conventions of AECT, 1979-1999
- Chair, Summer Leadership Conference, Ames, Iowa - 1995
- Chair, Non-Periodic Publications Committee - 1988-95
- Past President, Research and Theory Division of AECT
- Council Member, the representative governing body of AECT. 1980 - 1986.
- Board of Directors, Research and Theory Division, 1978-1981.
- Conference Evaluator for the 1978 AECT National Convention.
- Member, 1976 National Convention Planning Committee
- Reviewer, research papers submitted for presentation at the 1976-1997.
- Member, National Archives and History Committee
- Delegate, 20th Okoboji Educational Media Leadership Conference
- Iowa Committee, 18th Okoboji Educational Media Leadership Conference
- Member, Research and Theory Division (RTD) of AECT
- Member, Division of Instructional Development (DID)
- Chair, 1995 Summer Staff Development and Distance Education Conference,
Ames, IA
2. Iowa Educational Media Association
(IEMA)
- Conference Chair, 1998 Annual Conference, Ames, IA
- Lamplighter Award Winner - 1989. Award for most outstanding service
- President, 1984-5
- Conference Planner - 1998 & 1987.
- Managing Editor, Iowa Media Message (IEMA Newsletter - 1975-1989)
- Member, 1980-2, IEMA Board of Directors
- Member, IEMA Publications Committee
- Member, Conference Planning Committee, 1980, 1982, 1987
3. Phi Delta Kappa
- Foundation Representative, 1977
- Delegate, ISU Chapter 1976-1978
- President, College of Education, Iowa State University
Chapter, 1975-76
4. American Educational Research Association
(AERA)
5. Iowa Computer Using Educators (ICUE)
6. Iowa Association for Communications Technology
7. Iowa Educational Research and Evaluation Association
8. US Distance Learning Association
9. Iowa Distance Learning Association
-Conference Chair, 1997, 1998 State Conferences
10. American Association of University Professors
B) Professional Meetings
Attended in 1998
Annual Convention - U.S. Distance Learning Association
Annual Convention - Association for Educational Communications and Technology
Spring Conference - Iowa Educational Media Association
Iowa Computer Using Educators Conference
Iowa Association for Communications Technology Conference
Iowa Educational Research and Evaluation Association Conference
Iowa Distance Learning Association Conference, Des Moines, IA
Distance Learning Conference, Ames, IA - Conference Chair
Turkiye Second International Symposium on Distance Education, Ankara,
Turkey
C) International Experiences
1. Classes taught in Jamaica, Puerto Rico
2. Second International Conference on Distance Education, Ankara, Turkey,
1998.
2. Higher Institute for Agricultural Cooperation, Cairo, Egypt, 1994 and
1993 Served as fact-finder, strategic planning specialist, and organizational
change consultant of issues dealing with instructional technology, training,
and distance education.
3. University of Zimbabwe, Harare, Zimbabwe, 1989
Consulted on distance education and strategic planning for the faculty
of the University of Zimbabwe and other educators.
4. U.S. Marine Corps - Okinawa, Japan, Viet Nam - 1969-1971
7. DEPARTMENTAL COMMITTEE
AND SERVICE WORK - Recent
A) 25 Year Club - Iowa State University
B) Project Leader, Technology Research and Evaluation Group-Research Group
of 10 staff and graduate students conducting research, development, and
evaluation activities related to applications of technology. Funded by
external grants averaging $400,000/year.
C) Associate Director for Research, Research Institute for Studies in
Education - 1991-1996.Supervising a staff of 20 with a state budget of
$400,000 and an external budget of $1,500,000.
D) Instructional Resources Center
E) College Committees Member, Promotion and Tenure Committee Chair, College
of Education Curriculum Committee - 1996-1997 Research Policy Advisory
Committee College of Education Executive Committee - 1991-1996
F) University Committees
Senator, Faculty Senate - ISU - 1996-1998
Member, University Curriculum Committee
Chair, University Financial Aid Committee, 1981-1998
Member, President's Self-study of the ISU Athletic Department - 1995
Member, Provost's ad-hoc committee for distance education - 1995
Member, CURIA - 1991-96
Past Member, Graduate Faculty Membership Committee, 1987-90
Past Member, Faculty Council (Chair of Supporting Services to the Faculty
Committee)
Past Member, Council on Instruction
Past Member, Fraternities and Sororities Committee
G) Executive Officer - 9th Communications Support Company, 3rd Marine
Division - 1971-72
Communication Company of 300 Marine communications specialists
8. GRADUATE COMMITTEES
- ISU
A) 1. Ph.D. Graduates
(Served as Chair - 14)
1) Annette Lamb (1987) - Professor, University of Southern Indiana
2) Mike Albright (1988) - Instructional Developer, Iowa State University
3) Susan Zvacek (1989) - Director of Learning Technology, Old Dominion
University
4) Diane Frey (1989) - Associate Professor, Bowling Green University
5) Neal Grandgenett (1989) co-chair - Associate Professor, University
of Nebraska
6) Matt Maurer (1991) - Associate Professor, Butler University
7) Constance Hargrave (1993) - Assistant Professor, Iowa State University
8) Robert Kelly (1994) - 5th Grade Teacher, Ames Community Schools
9) Dawn Poole (1996) - Assistant Professor, California State University
10) Charles Schlosser (1997) - Program Professor, Nova Southeastern University
11) Nancy Maushak (1997) - Assistant Professor, Texas Tech University
12) Dan Hanson (1998) - Technology Coordinator, Waldorf College
13) Terri Corwin (1998) - Technology Coordinator, River Valley State
14) Lynn Manternach (1998) - Specialist, Magid and Associates
B) 1. Master of Science
Graduates (Thesis Option) (Served as Chair - 47)
1) Georgeann Burch (1977)
2) Kathy Harris* (1977)
3) Connie Borlin Maxon * (1978)
4) Beverly Gillette* (1978)
5) Sally Burnell (1979)
6) Steven Cook (1979)
7) Bobbie Fulk-Grammer* (1979)
8) Daniel Rohner (1980)
9) Terry Kloock (1981)
10) Elizabeth Hooper (1982)
11) Brian Mechler* (1982)
12) Timothy Berry (1983)
13) Matthew Maurer (1983)
14) Mary Montag (1984)
Gimmel Meritorious Masters Thesis Award
15) Robert Stone (1984)
16) Annette Lamb (1984)
17) De Anderson-Warden (co-chair, 1984)
18) Roger Aegerter (1985)
19) Patricia Dimond (1985)
20) Margaret Treimer (1985)
Research Excellence Award Winner & Gimmel Meritorious Masters
Thesis Award
21) Mary Whitaker (1985)
22) Hope Weissman (1986)
23) Linda Wood (1987)
24) Amy Lessinger-Twetten (1988)
25) Jackie Neuberger (1988)
26) Janet Johnson (1988)
Gimmel Meritorious Masters Thesis Award
27) Kathy Lawyer (1989)
28) Szu-Yun Lee (1989)
29) Mark Klinkefus (1989)
30) Jane Chinn (1990) Research Excellence Award Winner
31) Lori Maudlin Oviatt (1990)
32) Doug Lonowski (1991)
33) Lori Perkins-Detrick (1992)
34) Judy Jones (1992)
35) Karen Jurasek (1993)
36) Dawn Poole (1993)
37) Jyll Miner (1993)
38) Lisa Shafer (1994)
39) Jodi Rude (1994)
40) Melodee Grefe (1994)
41) Margaret Crawford (1995)
42) Brenda Kerr (1995)
43) Patricia Sereg (1996)
44) Shirley Walrod (1997)
45) Omally Abel (1997)
46) Caryl Bender (1997)
47) Teresa Green (1998)
48) Mary Anderson (1998)
9. EXTENSION/COMMUNITY/PUBLIC
RELATIONS
A) Consultations and Workshops - Trainer
for the US West Teacher/Technology Project, 1997-1998
B) Presented or participated in 150+ off-campus professional consultations,
speeches or clinics between 1975 and 1998.
C) Distance Education Teaching - Taught over thirty distance education
courses yearly - 1976- 1998.(Technology Used - Compressed video, fiber
optics, satellite, WWW)
D) Needs Assessment Assistance - Consulted over a period of up to two
years with five small school districts to implement needs assessment plans.
E) Commissioner, Parks and Recreation Commission, Ames, Iowa - 1985-1991
F) Instructional Design Assistance, McFarland Clinic, Ames, Iowa.
G) Board of Trustees Member, Ames Public Library - 1991-1997, Chair, Director
search committee Vice President, 1994-1996.
H) Unpaid Consultant to Ames Public Schools - Technology - 1993, 1994,
1997
I) CEO, Technology Research and Evaluation Systems - private consulting
company dealing with technology research, development and evaluation projects.
J) Consultant and Trainer for Corporations
10. TECHNOLOGY RESEARCH
AND EVALUATION SYSTEMS (TRE-S)
Chief Executive Officer: TRE-Systems
specializes in instructional design, instructional technology, and World-Wide-Web
solutions to training and educational problems. Currently, TRE-Systems
is concentrating on distance education and the use of telecommunications
technologies to reach learners no matter where they may be or when they
need instruction. TRE-Systems works with corporate training organizations
and educational institutions to assist them in the appropriate uses of
instructional technologies.
Distance Education Projects
A Statewide Distance Education Plan - The Iowa Communications Network
(ICN)
This project involved the development
of a comprehensive distance education strategic plan for the state of
Iowa. Based on this plan, the state of Iowa now has a sophisticated 3000-mile
fiber optics network for distance learning. Associates participated in
committees that oversaw the strategic planning, design, and development
of this network including the construction of high technology distance
education classrooms in schools, libraries, universities, and government
offices. The ICN was funded using over $400 million in public funds.
Implementing Distance Education on a
Statewide Basis - The Iowa Distance Education Alliance
This project provided distance educators
with tools and techniques for distance learning. Associates wrote proposals
for grant money to effectively utilize the Iowa Communications Network
(ICN). The Iowa Communications Network is Iowa's fiber optics network
with over 600 high technology classrooms connected to a fiber optics network.
Associates participated in the planning of the development of this network,
and were instrumental in obtaining over $16 million in U.S. Department
of Education grants to expand the network, construct classrooms, train
educators, and conduct research and evaluation. Associates were responsible
for managing approximately $2 million during the period 1994 to 1998,
including teacher training, project evaluation, and course development
for distance education.
Specific activities included:
-Grant Writing and Grant Administration
-Strategic Planning for Distance Education
-Fiscal Planning for Telecommunications and Distance Education
-Administration of Distance Education Enterprises
-Development of Management Plans for Distance Education and Instructional
Technology
-Development and Implementation of Formative and Summative Evaluation
-Consulting with Schools, Colleges, and Agencies to Develop Distance Education
Strategies
-Courseware Development for Telecommunications and the WWW
-Staff Development/Training for Teaching at a Distance
Iowa/US WEST Teacher
Technology Project
This project prepared educators to
use distance education. Associates participated in the planning, operation,
and evaluation of this $1.2 million project funded by the US WEST Foundation,
part of US WEST, a telecommunications provider serving 15 states in the
northwest area of the United States. The Iowa/US WEST Teacher Technology
Project prepared educators to use telecommunications technologies, and
to develop courseware for teaching distant learners.
Cost Effectiveness of
Distance Education Systems
This project evaluated various technologies
for distance education to determine the relative cost effectiveness of
each. This project, coordinated and managed by associates, developed a
profile of various telecommunications technologies including satellite,
microwave, compressed video, and fiber optics in order to determine the
relative costs and comparative effectiveness of each. This project also
developed a plan for, and costs of, distance education classrooms.
Distance Education in
Zimbabwe
This project assisted faculty and staff from the University of Zimbabwe,
Harare, Zimbabwe in using distance education strategies. Associates participated
in training and development for educators affiliated with the University
of Zimbabwe who were involved in distance education. Associates worked
in Zimbabwe to assist faculty and staff from the University who were planning
to use distance education.
Higher Institute for Agricultural Cooperation
(HIAC) - Distance Education and Technology Utilization in Egypt
This project was to develop strategic
plans for technology use, including distance education. Associates worked
with faculty and staff from the HIAC, an institution of higher education
in Cairo, Egypt. A master plan for technology and distance education was
developed.
Technology Projects
Surface Warfare Officers School (SWOS
- U.S. Navy) - Technical Assistance for the U.S. Navy
This was a project funded by Oak Ridge
Associated Universities and the U.S. Department of Energy. It included
strategic planning for the construction and utilization of high technology
classrooms for the SWOS located in Newport, RI. This project required
the development of:
-A master strategic plan for technology,
-procurement plans,
-purchasing arrangements,
-construction strategies for the transformation of existing classrooms
into high technology classrooms using various instructional media, and
-training activities for effective classroom utilization.
The planning, development, construction,
and utilization process was managed by associates for the U.S. Navy on
location in Newport, RI.
The DaVinci Project -
Interactive Multimedia for Art and Chemistry
Associates secured funding from the US
WEST Foundation for the preparation of www-based interactive instruction
dealing with art and chemistry. This $300,000+ project was created, managed,
implemented, and evaluated from start to finish. Sophisticated technologies
were used and creative interactive instructional media were produced for
learning about the relationship between art and chemistry.
Iowa Chemistry Education
Alliance
Associates participated in the development
and completion of a distance education project for teaching high school
chemistry. This project required collaboration between science teachers
who developed modules for the teaching of chemistry in a sharing partnership
using a fiber optics and the www.
IowaAccess - WWW-based
training for Government Employees
Associates conducted formative and summative
evaluation of a program that developed and delivered instruction to government
employees about use of the WWW.
Training and Development
Activities
-Grant Writing and Grant Administration
-Visioning and Mission Development
-Organizational Planning
-Strategic Planning
-Needs Assessment for Instructional Technology and Distance Education
-Fiscal Planning for Telecommunications and Distance Education
-Administration of Distance Education Enterprises
-Development of Management Plans for Distance Education and Instructional
Technology
-Instructional Design for Instructional Technology and Distance Education
-Development and Implementation of Formative and Summative Evaluation
-Consulting with Schools, Colleges, and Agencies to Develop Distance Education
Strategies
-Courseware Development for Telecommunications and the WWW
-Staff Development/Training for Teaching at a Distance
-Research and Evaluation of Distance Education Programs and Systems
Training activities are tailored to the
needs of the organization, agency, school, or university. Training modules
are available for face-to-face or on-line instruction in sessions from
one-half day to two weeks.
Evaluation Projects
-Evaluation of the Iowa Distance Education
Alliance, Iowa's Star Schools Project for a statewide distance education
system
-Northeast Nebraska, USA, Education Service Center project to prepare
teachers for distance education-IowaAccess, a project that trains public
employees to use the WWW.
-Women in Science and Engineering, a project to prepare teenage girls
for careers in science
-Iowa General Chemistry Network, a distance education project for collaborative
chemistry teaching in universities and community colleges
-VISION 2020, a project funded by the W.K. Kellogg Foundation to develop
a 21st century vision for public, land-grand universities
Contact Address:
Prof. Dr. Michael R. Simonson
Instructional Technology and Distance Education
Fischler Graduate School of Education and Human Resources
Nova Southeastern University